GATE - Consult
The potential of the German market needs no detailed explanation here. The German economy is the largest in Europe and German business continues to show keen interest in Africa.
The GATE Consult, offers you an instrument for developing this market in a systematic way, with targeted marketing and a range of support services offered in the German-speaking market (besides Germany, the Afrika-Verein has a good network in Austria and Switzerland as well).
Specifically, this could include:
- Market research
- Facilitating contact with potential business partners and service providers
- Arranging a programme in Germany, e.g. to supplement a visit to a trade fair
- Arranging workshops / conferences
Several marketing options are available, e.g.
- Inserting a link to a business on the Afrika-Verein´s website
- Promoting a business / products in the Afrika-Verein´s fortnightly electronic newsletter, the Afrika-Brief
- An advertising campaign in the Afrika-Verein´s bi-monthly magazine, the Afrika-Wirtschaft
- Targeted communication to promote a specific product or event, e.g. by email to the AVBD´s database of more than 6 000 contacts, or by phone calls
- Distributing brochures / information material at the Afrika-Verein´s more than 50 Africa-focused events per year
These services would be provided by Mr Pieter Bouwer, Senior Adviser, working closely with the Afrika-Verein´s regional and sector specialists.
African companies may also choose to become members of the Afrika-Verein, giving them direct access to this valuable network of companies. The annual membership fee is €1 800 for companies with a turnover of up to €200 million.
The Afrika-Verein / GATE Consult provides you with an excellent way of reaching the German-speaking market in a targeted manner.
The Afrika-Verein / GATE Consult offers a range of services in a very cost-effective way.
Please feel free to contact me about your specific requirements. I would be pleased to discuss these with you and to send you a more detailed proposal.
Pieter Bouwer
Senior Adviser
Afrika-Verein Business Development GmbH
Tel +49-151-27 07 11 59
Email bouwer@afrikaverein.de